Analysing two adverts- hwk

Evian Roller Babies.




Frame 1:- first three seconds-

a voice over-

lets see the effects of evian on your body.

a pink background with dark pink writing, the evian is written as is logo.

people are familar with the logo and would guess it would advertising water bottles




Frame 2:- at 8 seconds

a baby leaning on tape player. with their arms folded .

music starts- and the baby is tapping its feet and noddin their head in time to the music




Frame 3:- at 13 seconds

a baby wearing a vest and a nappy and roller blades- with arms up- a sif dancing-

babies dont wear roller skates or dance at that age so the audience watching it would be more interested in whats going on and whats it for.

the other baby - has their hand half in their mouth- which is considerd a normal act for a baby but then they are also wearingskates aswell.







Frame 4:- at 30 seconds

the baby in on its arm doing a stunt- and so are other in the back ground-

its a long shot so it shows what the babay is doing and the others behind it.




Frame 5:- at 33 seconds




the music stop and goes to water dripping noise-

its the same pink background again with darker pink writing with the evain logo ontop

saying the water supports your body's youth- which suits the fact that babies are in the ad.










Frame 6:- at 54 seconds




a line of bottles of evain water and babies in roller blades dancing-

the baby had just used the bottles as cones and skated around them-

as stunt that no baby can do-

and because this advert had used babies and made it look like they were doing things they couldnt do it makes it even more likely to remember it.

































Frame 1- at 1 sec




plain white background- says ipad is

so it gets to the point- audience know whats it going to be about




Frame2- at 4 seconds-

theres music throught the advert

a close up of the the ipad on the contents page - containg facbook and twitter - pages that the audience would be familiar with




Frame 3- at 6 seconds-

white background - in black it says current- goes with the first slide- ipad is..







Frame 4- at 9 seconds-

a close up of two hand and an ipad- playing a game




Frame 5- at 14 seconds-

a close up of a person holding and ipad readind a book-

shows how much the ipad can do







Frame 6- at 18 seconds-

shows a big close up of and ipad on a twitter account- typing a new tweet- shows more of what the ipad can do

KERRANG! Magazine
mast head- Kerrang
strapline- the band featured in the magazine


Typography used-  logo- KERRANG, is sort of a stencilled but gone a bit messy and strings pulled out. Its big and all in capitals and is in black




says: Huge Free Posters 
picture of Ville from HIM- an interview
picture is a clear one of him- a close up of his face


says. PLUS!- Lost Prophets... an addition to attract more buyers.
The price is in small print.

Denotation and Connotation

Above^ 
Books
Denotation:




The picture is in colour.
There are three book in main focus, 
open and on top of each other.
A few stacks of books on both sides,
and theres a books shelf at the back- out of focus.
the bookshelf is out of focus   
used in schools, for studying and for entertainment




Connotation: 



learning
reading
studying
got bored and left the books there,
must have been really busy to try and read three books at once.
looks like they've still got loads more to read judging by how many stacks of books they have on the desk










The School Bus


Denotation: 




Its the side of the bus from a lower angle
looks like they boosted the colour a bit. 
shows the school name and the district number.
its not the whole bus just a part of it which shows the name of the school. 




Connotation: 


school bus,
students
school
learning
journey to School
Traffic
vehicle